You might be interested to become an Amazon Affiliate, earnings a commission for product referrals. Next to commissions, what are the reasons to join the Amazon Associate program?.
Maybe even some of your buddies have shared their success stories—how they’ve made a lot of money from being an Amazon affiliate.
Joining an affiliate network opens an income stream. Creating content to market Amazon products is an intuitive idea.
While some refer to this as “passive” income, making your affiliate venture “active” is usually much more rewarding, as top affiliates can have more than 3x Earnings per Click.
If you’ve been considering joining, but are not entirely convinced of its worth, here are several reasons why you should become an Amazon affiliate.
- 1 Amazon is a Well Trusted Brand
- 2 Leverage the 24 hours cookie
- 3 Easy Referral Link Integration
- 4 Amazon Pays Decent Commissions
- 5 Variety of Payment Options
- 6 Small Payments Add Up
- 7 The Investment Matures Over Time
- 8 Amazon Offers a Wide Range of Products
- 9 Sophisticated tracking
- 10 Large community and support network
- 11 With Holidays Comes More Commissions
- 12 Easy & quick sign up to become an Amazon Affiliate
Amazon is a Well Trusted Brand
Of all the eCommerce platforms I know, I can’t think of any more popular than Amazon.
Just think about all of your friends who have Amazon prime. Or all the gadgets you ordered last year. For most of the people, when they are looking for generic product, low prices and quick shipping, they turn to Amazon.
Of course, there are many online stores out there, but Amazon has earned the trust of many buyers.
In fact, I came across a survey last year where a person wanted to know where his readers had ordered their stuff from for the last six months. Your guess is as good as mine—Amazon topped the list as their number one preferred online shopping destination.
Readers are well familiar with Amazon, and they trust it.
They’ll pay large amounts of money there and sit confidently at home awaiting safe delivery of the products they ordered. There can never be a better brand for you as an affiliate marketer than this most trusted one.
While other affiliate programs might offer higher commission rates, the conversion clicks to commissions is the highest for trusted shops – like Amazon.
In contrast, no-name affiliate shops will often have lower conversion clicks to commission as people, while following your referral, don’t complete the checkout process.
We just said that people trust Amazon as their preferred eCommerce platform.
When it comes to referrals, Amazon has attractive commission policy: If you refer someone to Amazon, you earn a commission if that person buys anything in the next 24 hours.
That means, a person you refer to Amazon to buy a new pair of running shoes, ends up buying himself a washing machine, you earn a commission. Without having a single article or link on washing machines.
There are entire strategies build around showing people the most absurd products listed on Amazon. Not to earn commissions for those products. But rather to “cookie” the referral, profiting from people ordering other things.
Your cookie ends after 24 hours or when they click on a new referral link. Note that if they end up putting your product into their shopping cart, you can earn a commission up to 90 days after referral.
A reason to become an Amazon Affiliate, think through the additional earnings potential coming from the 24 hour cookie.
Easy Referral Link Integration
As an Amazon affiliate, you’ll have plenty of tools and plugins to promote your referral links. Of course, Amazon wants you as their affiliate to be successful because they also stand to profit from sales.
In its most basic form, you can add simple affiliate links, add-on toolbars or one of their native ads. With such tools, it’s fairly easy to embed links into your social media, blogs, and other platforms.
Once you achieved three qualifying purchases and are approved by Amazon, you have also access to the Amazon Product Advertisement API. With that, you can leverage Amazon Associate affiliate tools, like TableLabs.
To give an example, you can start creating an Amazon Comparison Chart, allowing you to compare items. When you search for a product, you’ll find similar items displayed in a comparison chart. Thanks to the API, images, prices and more are updated automatically. This is where the “passive” in passive income comes from.
The advantage of an Amazon comparison table is that the information is all there on one page, so you don’t have to go to different item pages.
The simplicity of the program is a major driver of why people become an Amazon Affiliate.
Amazon Pays Decent Commissions
Based on the number of items sold, Amazon offers commissions ranging from 1% (Amazon Fresh & Video Games) to 10% (Luxury beauty.
Most product categories, including physical goods pay around 4-5%. Aren’t these great commissions?
In contrast to other programs, the commission rates might be lower for some of the categories. But as mentioned initially, you will benefit from a higher click to commission conversion, which often more than offsets a few percentage points in the actual commission rate.
A commission is earned through every “Qualifying Purchase”, which is a product referral through your affiliate link.
One overlooked strategy: Once you established yourself as an important affiliate for certain items, you can negotiate a higher rate. No with Amazon themselves, but with the Amazon merchants directly.
Mentioning that you sold hundreds of someone’s product easily sparks interest, especially from sellers on the Amazon marketplace. Once you build these connections, your commission rate will be far above industry standard.
When you decide to become an Amazon Affiliate, you have short-term benefits (solid commission rates and conversion from the beginning) with a long-term upside potential (re-negotiate higher commission rates)
Variety of Payment Options
As an Amazon affiliate, you don’t just earn in one way. You can choose to be paid either in cash or for products.
If you want a certain product from Amazon, you place an order, and it’s paid out of your affiliate earnings. So, for example, my better half occasionally buys me gifts from Amazon, and the amount is deducted from her earnings.
You can also be paid via check, however there is a payment minimum of $100 as well as transaction fee of $10 due.
Alongside payment options, as Amazon is a established network, having a reliable partner for quick & painless payouts is a key reason why to become an Amazon Affiliate.
Specifically in smaller networks, you have to jump through hoops to payout your earned commission.
Small Payments Add Up
Being an Amazon affiliate is not much different from having a savings account. That’s because no matter how little the commission you earn is, it will add up.
At first, the money may be so minimal that you don’t hit the minimum payment amount in a month, requiring you to wait for a few months before you can expect a meaningful payment.
However, that shouldn’t demoralize you. Instead, it should motivate you because once your referrals start making huge purchases of Amazon products, you’ll celebrate the small milestones you made at the beginning.
I’m positive you can agree with me that small is undoubtedly better than nothing.
As you’re building your affiliate marketing funnel and your audience grows, so will your Amazon commissions. Which brings us to our next point.
The Investment Matures Over Time
At first, you may not make a lot of money as an Amazon affiliate. However, you’ll grow more popular with time, generating more referrals. View this as an investment or savings plan where you put something little week after week for it to mature after a while.
Always add more and more links to Amazon products in your blogs, and every time you do this, you’re increasing the chances of somebody using one of your links as a doorway to the Amazon store. Then, subsequently, their visits may result in you earning something.
Remember, just like any other affiliate program, Amazon requires perseverance and patience. And with time, it will grow.
With time, you not only will understand your audience better, improve the quality of your content, but also be able to better navigate the program and personalize your content.
Once you become an Amazon Affiliate, you start building know how, which compounds over time.
Amazon Offers a Wide Range of Products
Currently, Amazon has over 350 million products listed on it. So, imagine the choices you have working as an Amazon affiliate.
It’s pretty easy to choose those products that match the interests and needs of your audience. Then, no matter the niche, those products are available on Amazon, earning you money from your referrals.
It’s amazing how a category in amazon will have dozens of subcategories, with the subcategories having even more subcategories. All product aspects you can think of, including product features, built quality, pricing, and shipping time, are all available on Amazon.
Now honestly, tell me of any other affiliate program with such unlimited choices. The more the products, the more the sales, and the more the earnings.
Furthermore, with Amazon OneLink, you can monetize your international traffic. Specifically, for English-written blogs, which have readers across the globe, it would be an enormous limitation if you could not monetize your visitors from e.g. the UK or Germany.
Having all of hose choices in one program, simplifies the management of your affiliate venture. All earnings are in one place and it’s easy to track your success, without the need to toggle between programs.
Amazon associate program has an earnings report and statistics on all of your sales.
The integrated reporting comes in two flavors.
First, you have a consolidated earnings summary which gives you the one number you care when decided to become an Amazon Affiliate: Your total earned commission.
Secondly, you have an earnings report, which shows you in more depth how your referrals are doing. It has nice charts to see clicks, products ordered & shipped, along the commission.
You can also download reports, breaking up the statistics per product. That gives you direct feedback for which products are more attractive to your audience.
Pairing the affiliate link statistics with your overall website tracking (like google analytics) becomes extremely powerful. To know the conversion from views to clicks, but also clicks to commission, is the basics for your learning curve.
Having sophisticated tools to track your success helps you to grow as an affiliate marketer and is another reason to become an Amazon Affiliate.
Large community and support network
There are more than 70,000 Amazon Affiliates out there. There are over one million websites that are using Amazon Affiliate links.
All those people likely had the same challenges and already asked questions for pain points you encounter along the way.
Not only us build a knowledge base of over +30 Amazon Affiliate FAQ.
Given the wide adoption of the Amazon Associates program, there are a lot of like-minded people, that newcomers can leverage.
The community is an additional property to consider when you ‘want to become an Amazon Affiliate.
With Holidays Comes More Commissions
Amazon sales always skyrocket on major holidays like Christmas and Prime Day.
It’s during such times when you’ll earn not only more but bigger commissions. So don’t be surprised to find that earnings from your commissions have doubled, tripled, or even quadrupled during the holidays.
All you need to do is a plan and have links that are up to date by the time holidays roll around. For sure, it’s nice earning extra money over the busy holidays.
During these special events, the program offers great deals that you can discover & share with you audience.
That brings in movement and fosters creativity for new ideas – something useful to make the job in affiliate marketing more interesting.
Easy & quick sign up to become an Amazon Affiliate
In order to become an Amazon affiliate, you only have to sign up on their website.
The process is extremely simple and should take less than ten minutes. After that you are already able to create affiliate links and earn commission. It’s as easy as it get/s
During sign up, you have to provide Amazon with information about your affiliate strategy, such as naming the websites you are planning to promote products. Note, when you trying to get a new Affiliate tag, you’ll have to fill out the same information again.
It’s OK not having a clear answer in the beginning, since you can update and can provide more information at a later stage. That makes the program incredible easy to sign up.
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